POEPKE is a boutique which began with a focus on Belgian design and has grown to include a mix of luxury fashion brands and homewares. Our approach to their identity design was playful and explorative. Reducing the Poepke letterforms to geometric shapes before running them through a random generator program gave us endless options and unusual combinations to feature on bags, tissue and other printed collateral. Each one unique and unexpected.

Duration: 3. Delay: -4 (unless first project image, in which case it is always -4)
Desktop width: 50%, 825.00px
Desktop left: 30%, 495.00px

Duration: 2. Delay: -3 (unless first project image, in which case it is always -4)
Desktop width: 40%, 660.00px
Desktop left: 0%, 0.00px

Duration: 2. Delay: -2 (unless first project image, in which case it is always -4)
Desktop width: 35%, 577.50px
Desktop left: 40%, 660.00px

Duration: 4. Delay: -3 (unless first project image, in which case it is always -4)
Desktop width: 80%, 1320.00px
Desktop left: 35%, 577.50px

Duration: 4. Delay: -2 (unless first project image, in which case it is always -4)
Desktop width: 45%, 742.50px
Desktop left: 10%, 165.00px

Duration: 3. Delay: -2 (unless first project image, in which case it is always -4)
Desktop width: 70%, 1155.00px
Desktop left: 40%, 660.00px

Duration: 3. Delay: -2 (unless first project image, in which case it is always -4)
Desktop width: 50%, 825.00px
Desktop left: 20%, 330.00px

Photography: Ashley Barber

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